Despite 2020’s challenges, this holiday season looks poised to be the best holiday season yet for streaming-TV companies like Roku (NASDAQ: ROKU). Recent research by…
Roku, MAGNA and IPG Media Lab Study Reveals Advertisers Benefit 4X From Brand Experiences That Help Consumers Find Free Content
A new study released today by MAGNA, Roku, Inc. (NASDAQ: ROKU) and IPG Media Lab, “Valuing the Value Exchange,” demonstrates how marketers can use brand…